The world’s second-largest mobile operator by subscribers, Vodafone, last week announced a number of key changes to its European leadership structure. Vodafone said that the Chief Executive for the Europe region, Philipp Humm, will leave the Group on the 1st of October and all the Chief Executives of Vodafone’s four largest European markets – Hannes Ametsreiter in Germany, Aldo Bisio in Italy, Jeroen Hoencamp in the UK and Antonio Coimbra in Spain – will now report directly to the Vodafone Group Chief Executive, Vittorio Colao.
They will also become members of the Group Executive Committee. Rob Shuter, the Chief Executive of Vodafone Netherlands, will also join the Group Executive Committee and will assume additional leadership responsibilities for Vodafone’s smaller European markets, reporting directly to Vittorio Colao.
The re-organization is intended to simplify organisational processes, enhance management efficiency and accelerate decision-making, said the Operator in a statement. There are no changes to the leadership structure for the Group’s Africa, Middle East and Asia-Pacific region.
Vodafone Group Chief Executive Vittorio Colao
These changes will simplify and streamline the management of our largest European markets and accelerate our strategic plans in those countries as convergence gathers pace and our Project Spring organic investment programme and focus on efficiency deliver visible results.